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EDUCATION
Psychologist lic. phil I, Master of Science (Focus Social-psychology and Economic Sciences)
diploma for primary teacher

EXPERIENCE
Several years' experience as a primary and secondary teacher

Since 1996 working in market research business
1996-2004 Project Manager at Ernest Dichter SA
Since 2004 Partner and Senior Project Manager at Dichter Research AG


FOCUS
Qualitative and quantitative research, moderation of in-depth interviews and focus groups, analysis of the results, writing of market research reports.
Psychological market research-, image and typology studies from the communications (advertising, PR), health, nutrition, food, leisure, telecommunications, energy, construction industry,
industry, and insurance sectors.

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Thomas Bucher
bucher@dichter.ch

Member of the Management

DICHTER RESEARCH AG, Motivational, Marketing and Market Research, Stauffacherstrasse 27, 8004 Zurich, Switzerland, Tel. +41 (0)43 810 09 09, info@dichter.ch