... our varied results bring to the surface motivations, images, potentials, perceptions or awareness which help to better understand peoples behaviour, or to verify the knowledge of consumers

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„Trends, like horses, are easier to ride in the direction they are going."

John Naisbitt, Forecaster

DICHTER RESEARCH AG, Motivational, Marketing and Market Research, Stauffacherstrasse 27, 8004 Zurich, Switzerland, Tel. +41 (0)43 810 09 09, info@dichter.ch